Editorial methodology

This page explains how we decide what to publish and how we keep it accurate. If something on the site does not match this page, tell us at hello@vaelolab.com.

What we cover

Tools and practices that solve everyday problems for small businesses, mostly in Canada. We would rather cover fewer tools well than list everything.

Where facts come from

• Prices, plans and free plan limits come from the company's official pricing or help pages. Each tool page and deal shows the date we last checked.
• Laws and platform rules come from official sources, such as government sites and the platform's own policy pages.
• Survey figures are labelled with who was surveyed. If a survey covers US consumers, we say so and do not present it as Canadian data.
• When we rely on a third party report because a company publishes nothing, we say that in the text.

Testing and opinions

We only say we tested a tool when we actually did. Profiles that are based on published plans say so. We do not publish invented reviews, ratings, testimonials, user counts or rankings.

How we use AI

We use AI tools to help gather published information, organise notes and draft text. A person reviews every page, checks claims against the linked sources and decides what is published. We do not copy or reword other publishers' articles.

Money and independence

• No tool can pay to be listed or to be ranked higher.
• We do not currently earn commission from any link. If that changes, affected links are labelled and the disclosure page is updated.
• Vaelolab sells its own services, including done for you video ads. Pages that mention our services carry a disclosure, and promotional boxes inside guides are labelled "From Vaelolab".
• Any future advertising will be clearly marked as advertising.

Keeping things current

Prices and offers are stored in one place on our side, so a correction updates every page that shows them. Offers with an end date are hidden automatically when they expire. Guides show when they were last updated, and we re-check fast changing topics, such as platform rules and prices, more often.

Corrections

See our corrections policy.