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How long does it take to make an AI video ad?

Vaelolab · 4 min read

Speed is usually the first thing business owners want to know, right after price. The answer is shorter than most people expect, but it depends on what you are ordering and what you send us.

The short answer: 48 hours from brief to delivery

For a standard single-video order, the usual turnaround is 48 hours from when we receive your completed brief and assets. That clock starts when we have everything we need, not when you pay.

What counts as everything: a clear description of the scene or feeling you want, your product images or footage if applicable, and any brand notes like colour or copy. If those arrive complete, 48 hours is reliable.

The most common delay is not on the production side. It is waiting for the client brief to arrive. A payment without a brief is a paused order.

What actually happens during those 48 hours

There is more work packed into 48 hours than most people realise. Here is the rough sequence:

  • Brief review. We read everything you sent, check for gaps, and decide on the visual direction before touching any tool.
  • Generation. Depending on the format, this means running multiple shots across different AI models and selecting the best raw outputs. One 15-second ad might pull from 30 or 40 generated clips before the right ones are chosen.
  • Editorial pass. A human watches every frame. Anything with visual errors, bad motion, or off-brand feel gets cut or regenerated.
  • Assembly and polish. Clips are cut together, timing is adjusted, and any text or music layer is added.
  • Delivery. You get a download link or a direct file, ready to upload to Meta, TikTok, or wherever you are running it.

When it takes longer

A few things extend the timeline beyond 48 hours:

  • Complex briefs. If your ad requires multiple scenes, specific actor-like consistency across shots, or heavily branded motion graphics, add a day.
  • Revision rounds. If the first delivery needs changes, a revision typically takes another 24 hours depending on scope.
  • Bundle and monthly orders. Multi-video packages are sequenced, not produced all at once. Expect staggered delivery across several days rather than everything arriving in one batch.
  • Incomplete assets. If you submit a brief without the images or product details needed, production cannot start until those arrive.

How this compares to traditional video

A standard video shoot in Toronto involves booking a date weeks out, a shoot day, logging and selecting footage, editing, colour grading, and client revisions. The full process rarely takes less than two to three weeks. A rushed edit from a one-person shop might land in five to seven days.

For a business running a time-sensitive campaign, or testing a new product launch, 48 hours changes the game entirely. You can see results from an ad before most agencies have even confirmed the shoot date.

Tips to get the fastest delivery

  1. Fill out the brief completely on the same day you pay. Do not leave it for later.
  2. Send product images that are already cropped and clear, not buried in a camera roll.
  3. If you have a reference ad you like the feel of, include it. It cuts the direction conversation down significantly.
  4. Tell us what platform the ad is going to. Aspect ratio and pacing differ between a TikTok ad and a Meta story, and knowing upfront saves a revision round.

Ready to start the clock?

Send us a brief today and get your first AI video ad in 48 hours. Founding rate from $49 CAD.

Start your order →